A sleek, modern workspace featuring a large matte-black monitor displaying a vibrant advertising campaign layout with bold typography and colorful brand elements. The monitor sits on a light oak desk with neatly arranged notebooks, color swatch books, and a tablet showing analytics graphs. In the background, a white wall holds a minimal corkboard with pinned print ad mockups and SEO keyword lists, softly out of focus. Cool daylight pours in from an unseen window, creating gentle reflections on the screen and clean shadows along the desk edge. Shot at eye level with a shallow depth of field for photographic realism, the atmosphere feels professional, focused, and strategic, ideal for the homepage of an advertising portfolio.

Robert Luby

Emerging Strategist

Temple University Advertising Graduate

I craft strategy-led campaigns that connect people and brands across social, digital, and search.

About

I bring internship experience, agency collaboration, and a curiosity-driven approach to building thoughtful, measurable, and relevant campaigns.

Seeking opportunities in marketing and brand strategy.

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Services

Concept-to-launch brand campaigns, from audience insight and positioning to messaging, copywriting, and integrated creative across digital, social, and print.

A minimalist white desk hosting a dual-monitor setup, one screen displaying a keyword research interface for search engine optimization, the other showing a detailed pay-per-click dashboard for search engine marketing. Between them lies a notepad filled with neatly written keyword clusters and bid strategy notes beside a slim wireless keyboard and mouse. On the far edge of the desk, a small potted plant adds a touch of green against the otherwise monochrome palette. Cool, even daylight from a nearby window produces soft, low-contrast shadows, enhancing clarity. Photographic realism with an eye-level composition and moderate depth of field creates a calm, analytical mood, perfectly representing a data-driven digital marketing and SEO/SEM focus.

Data-informed digital marketing focused on measurable growth, efficient spend, and actionable performance reporting.

Team presenting strategic brand storytelling in meeting

Strategic storytelling that aligns business goals with bold creative, ensuring every touchpoint feels consistent, memorable, and tailored to your audience.

Screen displays detailed SEO results dashboard

Search engine optimization that improves visibility, strengthens on-page content, and builds search-ready architecture rooted in research, analysis, and user intent.

Recommendation:

Portrait of Stacey Harpster

Stacey Harpster, Advertising Educator and Professional, Temple University.

“Robert is an exceptional candidate for any position that requires a high level of analysis and strategic planning. As a student in my Advertising Campaigns (advertising capstone course) and Diamond Edge Communications (a student advertising agency that works with real clients) courses, where he served as a researcher, strategist, and account planner, Robert consistently demonstrated a keen understanding of research, data analysis, insights, and how strategy informed by research shapes messaging for advertising campaigns. Robert is extremely thoughtful. I’m confident that he will serve as a vital team member in any agency, company, or organization lucky enough to have him. Additionally, Robert is a pleasure to be around! I highly recommend Robert!”

A sleek, modern workspace featuring a large matte-black monitor displaying a vibrant advertising campaign layout with bold typography and colorful brand elements. The monitor sits on a light oak desk with neatly arranged notebooks, color swatch books, and a tablet showing analytics graphs. In the background, a white wall holds a minimal corkboard with pinned print ad mockups and SEO keyword lists, softly out of focus. Cool daylight pours in from an unseen window, creating gentle reflections on the screen and clean shadows along the desk edge. Shot at eye level with a shallow depth of field for photographic realism, the atmosphere feels professional, focused, and strategic, ideal for the homepage of an advertising portfolio.
A close-up, overhead view of a meticulously arranged flat lay of advertising tools: a silver laptop open to a web browser analytics dashboard, a spiral-bound sketchbook with hand-drawn wireframes for a digital marketing campaign, neatly stacked brand style guides, and printed social media content calendars with colored highlights. A smartphone rests beside them showing a social media feed filled with branded posts. The scene is set on a smooth white table, with soft diffused morning light from the left casting subtle, clean shadows. The composition follows a balanced rule of thirds with crisp photographic realism, conveying an organized, analytical, yet creative approach to marketing and brand strategy.
A large, high-resolution digital billboard mockup displayed on a slim, frameless screen mounted against a neutral gray wall, showcasing a bold, colorful concept for a city-wide advertising campaign. Surrounding the screen on a floating shelf are miniature branded packaging prototypes, printed campaign posters, and a neat stack of media planning documents marked with tabs. Overhead track lighting casts focused, even illumination on the billboard display, creating gentle highlights on the screen’s surface and slight falloff toward the edges of the room. Shot from a slightly low angle to emphasize impact, with sharp focus and clean photographic realism, the mood is confident, ambitious, and professional, underscoring expertise in large-scale brand campaigns.

Contact

Let’s discuss how I can help achieve your marketing and advertising goals.

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